A Young Farmers Style Guide
Clothing for young farmers is as practical as it is iconic, giving them a signature look. The young farmer style acts almost like a uniform, instantly recognisable in the farming community – it is more than just clothing; it’s a mark of shared values, hard work, tradition and a deep appreciation for quality.
For young farmers, clothing isn’t just about looking the part, but about performance, durability and practicality.
“The demands of farm life require clothes that can withstand tough conditions, provide all-day comfort and still deliver on style, whether they’re working on the farm, heading to the pub, or heading into the local town.” - Bruce Jones of Philip Morris and Son
Practicality is the foundation of any young farmer’s wardrobe, which is why brands such as Blundstone, Schöffel and R.M. Williams have become essentials for the next generation of farmers.
Blundstone Boots: Tough Practical and Built for the Country Life
Founded in Tasmania, Australia, Blundstone is a brand built on durability, comfort, and versatility. Originally designed for the harsh conditions of the Australian outback, Blundstone boots have become a global icon, trusted by farmers, tradespeople, and outdoor enthusiasts alike. Their reputation for high quality craftsmanship and long lasting wear has made them a staple in the countryside, offering boots that can handle mud, rain, and rugged terrain while still looking effortlessly stylish.
The Blundstone 500 Original Chelsea Boot has earned its place as a go-to footwear choice for young farmers, thanks to its rugged durability, comfort, and timeless design. Built for tough outdoor conditions, these boots are crafted from premium water-resistant leather, ensuring they can handle mud, rain, and daily farm life with ease. Designed for all-day wear, the 500 Chelsea Boot features Blundstone’s signature SPS (Shock Protection System) technology, which absorbs impact and reduces foot fatigue—an essential for farmers who spend hours on their feet. The elastic side panels and pull tabs allow for quick and easy slip-on access, making them a practical choice for busy days. Their durable outsole offers excellent grip and stability, whether walking through fields, working in the yard, or heading into town. Versatile enough to be worn both on and off the farm, the Blundstone 500s are the ideal blend of function and style, making them a staple in the wardrobe of any young farmer.
Benefits for a young farmer
Schoffel Gilets: The Country Staple for Style and Practicality
With a reputation for exceptional quality and longevity,Schoffel has built a loyal following among young farmers, equestrians and other country folk. Whether it’s for work on the farm, a day in the field, or a casual evening at the pub, Schoffel pieces are an investment in both style and function – a brand that works as hard as the people who wear it.
One of Schoffel’s most iconic pieces is the Schoffel Oakham and Lyndon fleece gilets, which are now considered a must-have for farmers, shooters, and country enthusiasts. Schoffel’s use of premium fleece, durable materials, and tailored fits ensures their clothing is not only hardwearing but also stylish enough for town and country wear. With their high quality Pontetorto fleece, the Schoffel Oakham and Lyndon gilets provide lightweight warmth, breathability, and exceptional comfort. Designed with practicality in, the gilets feature a two-way zip for easy movement, zipped pockets for storing essentials and a collar that adds durability and a refined country look. The Oakham gilet’s classic straight cut allows for effortless layering, while the Lyndon’s more fitted design offers a flattering silhouette without compromising on comfort.
Fleece gilets are an essential layering piece for young farmers since they offer warmth without restricting movement. Their sleeveless design allows for full flexibility when working outdoors, whether lifting feed bags, manoeuvring tractors, or handling livestock. In colder months, they provide a crucial insulating layer under a waterproof or wax jacket, while in milder weather, they can be worn over a shirt for just the right amount of warmth. Lightweight, breathable, and quick-drying, fleece gilets offer year-round versatility, making them a practical and stylish choice for country life.
Benefits for a young farmer
R.M. Williams Jumpers: Classic Comfort for Country Living
R.M. Williams is an Australian heritage brand known for its exceptional craftmanship, durability and timeless country style. Originally designed to meet the demands of the Australian outback, the brand has become a global system of rugged elegance, with a loyal following among farmers, stockmen, and country professionals. The brand’s pieces are made with premium materials and expert tailoring, ensuring comfort, practicality, and longevity – qualities that make them a wardrobe staple for any young farmer. With its reputation for superior craftsmanship and understated style, R.M Williams is more than just a clothing brand, but a mark of quality and heritage, trusted by those who need clothing that can keep up with the demands of country life while still looking smart enough for social occasions.
The R.M Williams Mulyungarie jumper is a classic, hard wearing zip neck sweater designed for both practicality and style, making it a firm favourite amongst young farmers. Crafted from a classic cotton jersey, this jumper offers exceptional warmth, breathability, and durability, making it ideal for chilly mornings on the farm, or for casual wear in the local town. Designed with a quarter zip neckline, the Mulyungarie jumper provides temperature control, allowing wearers to adjust their layering as the day warms up. The ribbed cuffs and hem ensure a comfortable, snug fit, whilst the signature Williams embroidery on the chest adds a touch of timeless country style. With its combination of warmth, durability and refined country aesthetics, the Mulyungarie Jumper is a must have for young farmers who appreciate quality clothing that performs just as well in the field as it does at social gatherings.
Benefits for a young farmer
Swazi Fleeces: Durable Warmth for Hardworking Young Farmers
Swazi is rapidly gaining popularity among young farmers. Many first discovered the brand while working in New Zealand, where they were impressed by its quality and durability. Inspired by their experience, they brought Swazi clothing back to the UK, introducing it to friends and family and fueling its growing reputation. Read our blog to discover Swazi’s quality and it’s journey to the UK.
When they’re out busy working on the farm, young farmers need lightweight clothing that will provide them with warmth and breathability without restricting movement, such as Swazi The Hood Fleece Jumper.
A country fleece is a staple in a young farmer’s wardrobe because it offers the perfect combination of warmth, comfort, and practicality. Its lightweight insulation provides essential warmth without the bulk, making it ideal for layering over a shirt or under a waterproof jacket in colder weather. Fleeces are breathable, allowing moisture to escape and preventing overheating during physically demanding tasks.
Swazi’s The Hood Jumper is an ideal fleece for young farmers, especially in the cooler weather, since it is a high-neck jumper made from 280gsm polar fleece. As stated in its name, The Hood fleece has a hood which is utilised by farmers for keeping their necks and heads warm in cooler temperatures. The flexible fabric ensures ease of movement, whether lifting feed bags, fixing fences, or handling livestock. Practicality is key, and fleece dries quickly—perfect for dealing with sudden downpours or muddy conditions that are often found on farmland. With its durability and versatility, it’s no surprise that the Swazi The Hood fleece is a go-to layer for young farmers who need reliable clothing that works as hard as they do.
Benefits for a young farmer
From Farm to Function: How Young Farmers Elevate Their Style
While there are the core clothing items and brands that are a crucial part of the young farmer uniform there is also another clothing aesthetic that applies for more formal occasions, such as attending the races, country shows, or social occasions. The day to day uniform remains a fleece gilet (preferably a Schoffel Oakham or Lyndon), Blundstone Boots and a quarter zip jumper. However, when it is time to retire the gilet in return for a more sophisticated style for the races, or a country show the tweed returns.
Female young farmers tend to elevate their outfits with a pair of suede knee-high boots, often pairing them with tweed for a timeless, country-chic look. Tweed jackets add a touch of sophistication and tradition, making them the perfect choice for race days, country shows, and social occasions. The structured fit and durable fabric not only provide warmth and protection against the elements but also create a polished and put-together appearance.
Similarly, male young farmers add sophistication to their race day outfits with tweed, effortlessly elevating their everyday workwear. A well-fitted tweed jacket, paired with a classic country check shirt, is a staple, offering both warmth and practicality while maintaining the traditional country aesthetic. This combination strikes the perfect balance between heritage and refinement, making it a go-to choice for young farmers looking to dress smartly while staying true to their rural roots.
@philipmorrisandson Get ready for Cheltenham Festival in style with Philip Morris & Son #philipmorrisandson #cheltenhamfestival #cheltenhamraces #cheltenham #raceday #races #hereford #herefordshire
♬ Run Boy Run (In the Style of Woodkid) [Karaoke Version] - High Level Karaoke
Holland Cooper: Luxury Country Style with a Modern Edge
Holland Cooper is a go-to brand for female young farmers because it perfectly blends luxury with practicality, making it ideal for both work and social events. Known for its high-quality tweed, tailored fits, and classic British country style, the brand offers a polished yet functional look that suits life on the farm as well as days at the races or nights at the pub.
The appeal comes from its ability to elevate traditional country wear—gilets, jackets, and boots—into statement pieces that feel both modern and timeless. Young farmers love Holland Cooper because it allows them to embrace country heritage while still looking stylish and put-together. Plus, with many items designed for layering, it's perfect for the unpredictable British weather!
Fairfax and Favor: Showcasing Country Elegance
Female young farmers love Fairfax & Favor because it combines country practicality with luxury style, making it the perfect brand for both work and social occasions. Their iconic knee-high boots, such as the Regina boots, offer durability for country life while adding a stylish, feminine touch that works well for a day at the races or a countryside pub trip.
The brand’s signature suede and tassel detailing bring a modern, fashion-forward edge to classic country wear, making it a staple for young women who want to look polished while staying true to their rural roots. Plus, with high-quality craftsmanship and timeless designs, Fairfax & Favor pieces are an investment that can be worn season after season. It’s the ultimate mix of country elegance and everyday wearability!
Alan Paine: Timeless Tweed for the Modern Country Look
Young farmers choose Alan Paine for its perfect blend of heritage craftsmanship and modern functionality. Known for its high-quality tweed jackets, coats, and accessories, Alan Paine offers a timeless, polished look that’s ideal for both work on the farm and more formal country events like race days or shows. The brand’s commitment to durability and comfort ensures that each piece withstands the demands of rural life, while its classic designs remain effortlessly stylish. The brand’s rich tradition in country wear makes it a go-to for those looking to stay true to their heritage while embracing a polished, refined look.
Dress Like A Young Farmer With Philip Morris and Son
When other young farmers see each other wearing a Schoffel gilet or other well loved products there’s an unspoken nod of approval – an instant recognition that they’re part of the same community. This signature style isn’t just about fashion; it’s a shared understanding of durability, practicality, and country life.
At Philip Morris & Son, we stock all the essential pieces of clothing that define the young farmer’s wardrobe. Shop in-store or online to explore our extensive range of farming clothes and invest in the brands that set young farmers apart. Browse our collection today and gear up for your work on the farm or your next country event!
Posted by Isobel
Isobel is a social media specialist and content writer at Philip Morris & Son, where she creates visual media to generate sales. With a strong passion for language and marketing, she aims to craft content that connects with our customers and enhances brand presence. Starting her career in the dynamic world of social media, Isobel has recently joined the company and is keen to expand her copywriting skills and deepen her understanding of social media marketing.
Outside of work, Isobel enjoys making the most of the Herefordshire countryside walking. She’s also a keen cook, although will never turn down the opportunity to go out for dinner instead.